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Job Detail : Senior Lifecycle Marketing Executive


Job Title : Senior Lifecycle Marketing Executive Salary : RM4000-RM6000
Job Level : Senior Executive Category : Sale / Marketing/Marketing
Location : Kuala Lumpur / Advertise On : 2016-09-07
Company : Propertyguru Closed On : 2016-10-07

 

 

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Job Desription

In summary, you will be the key functional support & subject matter expert for Lifecycle Campaigns for all operating markets.

 

Job Responsibilities

Responsibilities: In summary, you will be the key functional support & subject matter expert for Lifecycle Campaigns for all operating markets. Manage schedule and work closely with key functional team members within Product, UX, Trade Marketing, Insights and Sales Teams to deliver and own the following · Devise and execute all automated Lifecycle campaigns · Master marketing automation tools i.e. Eloqua, and act as in-house SME for marketing automation, including governance/compliance (Training provided) · Segment and Conduct A/B tests, lead scoring and progressive profiling and devise engagement tactics across channels · Be result-driven, build dashboard, and develop best practices playbooks for campaigns and document processes, A/B tests and tactics that worked · Reports directly to Head of Lifecycle Marketing · Based in MY office and travel across markets. (Up to 20 to 30% travel)

 

Job Requirement

3 years experience level in Marketing field

 

Job Remark

 

 

Browse job by same company : Propertyguru

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